LOS ANGELES, Sept 14 (Reuters) - Samsung Corp's Samsung America Inc on Thursday said it would make some improvements to its Blu-ray high-definition DVD players ahead of the holiday season.

"As we approach the 2006 holiday season, Samsung will make a running line production improvement to BD-P1000 Blu-ray disc players destined for the U.S. market," the company said in a statement.

The production line improvement will include a modified setting for the noise filter reduction circuit that will provide a slightly sharper picture, it said.

Hollywood is currently split between two camps backing competing high-definition DVD standards. One is Sony Corp.-backed Blu-ray and the other is Toshiba Corp.-championed HD-DVD.

Since Samsung rolled out the first Blu-ray player, priced at $1,000, in late June, Blu-ray has faced complaints of subpar picture quality on discs and other technical issues.

More information at Reuters.com.